1. Is the name you want to license better known by your prospective audience (not the audience you already have) than is yours (we’ll use

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It’s easy to identify aggressive personalities. The neighborhood bully, the driver who yells at everyone on the road, the boxer who doesn’t just want to

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An Stock Purchase Agreement (SPA) is supposed to be the document that tells you what you’re getting and describes your rights. The good news is

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